Archive for April, 2009

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May Webinar Dates – Measuring Sponsorship ROI

Following upon the success of last month’s Sponsorship Measurement webinars these are the dates for May. The webinar is free and is for those properties, sponsors and agencies seeking to learn more about sponsorship measurement. A presentation is conducted via the internet with a conference call and IM to allow for interaction from participants. The [...]

13Apr2009 | | 1 comment | Continued
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Sponsorship Research

The presentation below provides an introduction to sponsorship research and ROI measurement issues. Sponsorship Research & ROI View more presentations from SponsorMap.

8Apr2009 | | 0 comments | Continued
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