Archive for June, 2009
June Sponsorship ROI Webinars
These are the dates for June’s Sponsorship ROI webinar. The webinar is free and is for those properties, sponsors and agencies seeking to learn more about sponsorship measurement. A presentation is conducted via the internet with a conference call and IM to allow for interaction from participants. The main areas covered include: The Business Case [...]
9Jun2009 | SponsorMap | 2 comments | Continued
Man Utd – Signs New Sponsor Despite Tough Economic Environment
When Manchestor United’s troubled sponsor, AIG indicated in January this year that they were not going to renew their sponsorship in May 2010 there were quite a few comments in the broader media that sponsorship was in for a major decline. Very often, the loss of AIG by Man Utd was mentioned in conversation as ‘proof’ [...]
3Jun2009 | SponsorMap | 0 comments | Continued




