Case Studies for Measuring Sponsorship ROI

feature photo

SponsorMap provides a methodology to measure sponsorship effectiveness for both sponsors and properties. The attached document provides an overview of SponsorMap and its application for three case studies.

Importantly, SponsorMap is applied for to provide meaningful measurements of deliverables from a sponsorship.

There Is 1 Response So Far. »

  1. I just wonder if you can develop a ROI prediction model of sports marketing investment in global scale.

Post a Response