SponsorMap as an Add-on to a Brand Tracker
SponsorMap as a Add-on for a Brand Tracker
Many existing sponsors already have brand tracking studies that they run on a continuous basis to monitor brand health and business performance. A brand tracking study is based on an on-going quantitative survey where a target market segment is surveyed with key information obtained on consumer behaviour. Such surveys are conducted on-line, face-to-face or by [...]
2Jun2010 | SponsorMap | 1 comment | Continued




